In a world of 233 countries, 951 cultural branches, over 7,000 languages, tens of thousands of ethnic identities, and countless regional policies, every decision we make must be carefully weighed and tested before it can truly take root through localization.
Take integrated electrical appliances as an example. Morgan Stanley analyzed how information technology evolved in leap‑like jumps from the 1960s through the first decade of the 21st century — progressing from mainframes to minicomputers, to PCs, to desktop computing, and then to mobile internet. Notice that each stage was not a continuous evolution, but a discontinuous, leap‑forward advancement.
This kind of leapfrog progression creates a striking phenomenon: the winners of one stage often become the losers of the next. If you fail to achieve effective transformation, the market’s harsh reality is this — the more successful you were in the earlier phase, the higher the probability you will be eliminated later, because all previous achievements become costs that hinder your leap forward.
That is why, in serving our partner enterprises, we consistently emphasize that the direction of any leap must be toward light‑asset operations — that is the only viable path forward.